Expected, Google Analytics, Google Tag Manager, Meta Ads, Google Ads, Looker Studio, Google Search Console, ChatGPT, Claude Code, Claude

Optional, YouTube Ads, LinkedIn Ads

About the project, You own the numbers. Everything measurable about our clients' digital marketing runs through you., , The single most important thing you will build is closed-loop attribution: when a lead arrives, we want to know exactly where it came from — which campaign, which post, which newsletter — and then follow it through the CRM to whether the deal closed. Most marketing teams stop at the form submission. We do not want to., , This is an AI-native role. Most of what you build — the dashboard, the reports, the audits — you build with AI tools doing a lot of the heavy lifting. That is not a footnote here; it is how the job works., , Our first client's analytics have run at a fraction of their capacity for two years: broken tags, no UTM discipline, no dashboard, and a sales team that cannot tell you where a closed deal came from. That is normal for this category, not an exception — and it is the reason this role exists., , Work spans SEO, paid (Google Ads, YouTube, LinkedIn, Meta and Instagram), AI-SEO, email systems, and monthly reporting to a senior client-side stakeholder. The category is supplement ingredients, and the clients are international — Scandinavia and the US.

Your responsibilities, Website audits: tagging, GA4, load speed, structure; scope rebuilds if needed, Measurement: GA4, Google Tag Manager, UTM discipline, conversion tracking; rebuild client's analytics, Capture baseline metrics before fixes, Build a dashboard consolidating email, paid, LinkedIn and YouTube campaigns with leads, CRM plumbing to make lead source visible through to closed-won, Manage paid campaigns: Google Ads, YouTube, LinkedIn, Meta and Instagram for consumer client, SEO: technical and on-page work on WordPress, schema markup, Search Console, AI-SEO: get clients' branded ingredients cited in ChatGPT, Perplexity and Google AI Overviews and measure effectiveness, Manage email systems: lists, segmentation, deliverability, automation, Monthly reporting to a senior client-side stakeholder

GA4 and Google Tag Manager, hands-on; conversion tracking and attribution, 3–5 years in performance marketing, digital analytics, or similar hands-on role, Meta and Instagram Ads, One paid platform run end-to-end on a real budget, Experience building reports or dashboards in Looker Studio or equivalent, SEO fundamentals, including technical audits, Worked with a CRM (Zoho, Copper, HubSpot, Pipedrive, etc.), Computer-savvy: domains, DNS, tracking codes, tags, how plumbing fits together, Comfortable with AI tools (ChatGPT, Claude or similar) used daily, English good enough for an hour-long call and to write clear work messages

Optional, New AI tools and AI-powered solutions, as they appear, Building websites with AI tools, AI-SEO tooling — all of it is new, for us as well, YouTube Ads, LinkedIn Ads, ChatGPT Ads, The supplement ingredients category

What we offer, 14,000–19,000 PLN per month; employment form agreed with you — umowa o pracę or B2B, Room to grow into building and leading a team, Early involvement in AI-SEO and learning AI tools daily, International clients and exposure, Flexible hours, A very good office at Sienna 75 and office dog, Budget for tools and freedom to choose them, Ownership of processes as an early employee

Benefits, flexible working time, coffee / tea

About Us, Outsize AI is a new digital marketing agency, built inside a group of established supplement companies with $100M+ in combined annual revenue. We're the new unit — bringing AI-native marketing to companies that have never had it. Our first client is already live: a real company, with a real product, already selling into the US market., , Attribution in this category runs on gut feeling, not data — broken tags, no UTM discipline, no dashboard, a sales team that cannot tell you where a closed deal came from. That is the norm, not the exception. This role exists to fix that for our first client, and build it properly from day one., , We are a small team who would rather build something properly once than patch it every quarter. You would be one of the first three people in the company — real ownership, and the chance to build the process rather than inherit one., , Our clients are international — Scandinavia and the US — in the supplement ingredients category.

Performance & Analytics Specialist

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