Senior Oracle Eloqua Platform Specialist w Poznań, Polska

WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where AI is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best‑in‑class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.

Oracle Eloqua specialist to provide advanced functional and technical expertise across campaign, journey and lifecycle enablement.

What you’ll be doing

• Design, build and optimise complex Eloqua Campaign Canvas and Program Canvas solutions, including multi‑step journeys, decision logic, re‑entry and exit rules, wait logic and complex routing.
• Develop advanced Program Builder and Contact Washing Machine workflows for data normalisation, field population, routing and preparation.
• Create advanced segmentation using contact fields, shared filters/lists, behavioural and date‑based criteria, nested logic and Custom Data Objects (CDOs).
• Design and configure CDOs/data cards and their relationships with contacts, segmentation, campaign logic and lifecycle programmes.
• Translate lifecycle, audience and business requirements into scalable Eloqua configurations and reusable journey patterns.
• Configure and troubleshoot advanced Eloqua capabilities including dynamic content, field merges, forms and form processing, progressive profiling, lead scoring and lead routing.
• Support complex data‑driven requirements involving Eloqua APIs, SFTP, auto‑synchs, external calls and imported audience data.
• Investigate complex Eloqua issues involving campaign logic, Program Builder, segmentation, CDOs, data processing, configuration or unexpected contact behaviour.
• Work with Integration Specialists and Solution Architects where issues cross the boundary between Eloqua and upstream or downstream systems.
• Provide independent functional QA of complex developments and document solution designs, reusable patterns, configuration decisions and troubleshooting outcomes.

You will collaborate with our UK project team, so we’ll need you to be available until 18:00 PL.

What we want from you

The ideal candidate is a senior hands‑on Oracle Eloqua practitioner with deep platform knowledge beyond standard campaign execution.

Advanced Oracle Eloqua expertise

• Campaign Canvas, Program Canvas, Program Builder, Contact Washing Machine, advanced segmentation, shared filters/lists, CDOs and data cards.
• Contact and account data models, dynamic content, field merges, forms, progressive profiling, lead scoring/routing, Eloqua Insight and platform administration.

Data and technical capability

• Strong understanding of Eloqua data structures, field relationships, Bulk API 2.0, REST/Application APIs, SFTP, auto‑synchs, external calls, data priority and reconciliation.
• Ability to use SQL‑style logic and data analysis to diagnose segmentation, mapping and data‑processing issues.

Journey and lifecycle enablement

• Ability to translate objectives and audience requirements into complex lifecycle and always‑on journey designs across acquisition, nurture, conversion, ownership, aftersales and retention.
• Experience developing scalable patterns for multi‑market rollout, contact strategy, frequency rules, eligibility, suppression and journey conflict management.

Troubleshooting and governance

• Strong diagnostic ability to trace contact movement, investigate CDO/contact‑data issues, identify incorrect mappings or dependencies and distinguish Eloqua issues from upstream data/integration problems.
• Working knowledge of GDPR, consent, subscription/preferences, contact‑level security, data retention, frequency management and four‑eyes QA.

What We Are Looking For

• Significant hands‑on Oracle Eloqua experience in complex enterprise or multi‑market environments, with the ability to independently diagnose difficult platform problems.
• Strong analytical, documentation and stakeholder communication skills; fluent written and spoken English.

Bonus points if you have Oracle Eloqua certification; AppCloud/Cloud Actions experience; exposure to Oracle Integration Cloud, Salesforce, CDPs or personalisation platforms; automotive, retail or high‑volume B2C experience.

What we can offer you

We offer net hourly rate between 130‑180 PLN/h on B2B contract, depending on your skills and experience. Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you grow your skills. We’ll empower you to make a difference, allow you to be yourself, and respect who you are.

Our culture thrives on our core values, designed for impact‑driven individuals: Heart, Brains and Courage. We lead with Heart, fostering empathy and trust where genuine connections and human‑centric work flourish. We empower your Brains for innovation, valuing relentless curiosity and collaborative intelligence to solve complex challenges. And we champion Courage, inspiring you to speak up, embrace experimentation, and advocate for bold solutions that push our thinking to be better than yesterday.

Learn more about us on our LinkedIn page, visit our YouTube channel and follow us on Instagram WPP Poland.

Please note that this job is a full‑time position located in Poland, but the selection process will be conducted in English.

How We Use AI In The Recruitment Process

To ensure more focused and engaging conversations, we leverage AI in our recruitment processexclusively for secure, objective note‑taking, never for evaluative judgments. This allows our team to be fully present with you. You are always welcome to request a transcript of these notes or opt out of this feature at any time. Opting out will not impact the outcome of the interview process.

In compliance with Polish regulations, VML Enterprise Solutions is committed to fostering a transparent and ethical work environment. We encourage reporting of any potential irregularities or misconduct. For detailed information on our whistle‑blower policy and reporting procedures, please refer to our dedicated document.

The gross salary for this position at the time of this posting is indicated below. This range reflects our broader group’s compensation framework across diverse agencies and disciplines. For this specific role, our offer will be determined within this range based on our internal benchmark, reflecting the specific market conditions for our discipline. Individual compensation varies based on job‑related factors, including business needs, experience, level of responsibility and qualifications. In addition to the salary range provided, we offer a comprehensive benefits package designed to support our employees’ well‑being and professional growth. While specific details may vary by agency, typical benefits often include: private medical care, professional development opportunities, training programmes and flexible working arrangements (where applicable). Some agencies may offer additional benefits.

Poland Pay Range: 130 zł PLN - 180 zł PLN

About WPP

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence and world‑class partnerships – all united by our agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.